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The top 7 shows on Netflix and other streaming services this week

Every week, Parrot Analytics provides Business Insider the most in-demand original TV shows on streaming services. This week sees the addition of Facebook Watch’s “Red Table Talk.” “Red Table Talk” broke a Facebook Watch viewing record last week when host Jada Pinkett Smith interviewed Jordyn Woods. 7.5 million Facebook users […]
The top 7 shows on Netflix and other streaming services this week
News

What you need to know in advertising today

According to new data from advertising agency Merkle, Amazon has ramped up the number of Google search ads it buys to drive traffic to its website during the holidays this year. While the jump in ad spend isn’t surprising during the advertising-heavy fourth quarter of the year, the timing of […]
What you need to know in advertising today
News

Facebook is betting that shows with cult followings like ‘Buffy the Vampire Slayer’ can juice up Facebook Watch and bring in millennial viewers

Facebook has inked a deal with 20th Century Fox to distribute all seasons of “Buffy the Vampire Slayer,” “Angel,” and “Firefly” on Facebook Watch. It’s one of the platform’s bigger licensing deals and is a departure from Watch’s goal of commissioning platform-exclusive programs. Facebook’s strategy with Watch continues to change […]
Facebook is betting that shows with cult followings like ‘Buffy the Vampire Slayer’ can juice up Facebook Watch and bring in millennial viewers