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The winning slogan from every US presidential campaign since 1948

Political slogans have a long history in the US, dating back at least to the 1840 election campaign for President William Henry Harrison. With the advent of mass communications after World War II, slogans became a vital way of distinguishing candidates jostling for attention on the airwaves. Here, Business Insider […]
The winning slogan from every US presidential campaign since 1948