News

A 3 a.m. bankruptcy filing, unpaid millions, and IHOb burgers: Inside the $23 million battle raging within Applebee’s

Applebee’s parent company, Dine Brands, and its second-largest franchisee, RMH Holdings, are battling in court, with Dine Brands attempting to take control of dozens of the franchisee’s restaurants. RMH controls more than 140 Applebee’s locations and filed for bankruptcy in May, blaming Dine Brands’ “ill-advised and value-destroying” decisions for struggling […]
A 3 a.m. bankruptcy filing, unpaid millions, and IHOb burgers: Inside the $23 million battle raging within Applebee’s
News

IHOP’s burger sales quadrupled after its controversial IHOb name change

IHOP’s burger sales quadrupled after the chain, the International House of Pancakes, temporarily changed its name to IHOb, the International House of Burgers. The promotion was a “huge success,” according to IHOP executives. “Literally everybody in the world now knows that IHOP is now selling burgers,” IHOP’s president, Darren Rebelez, […]
IHOP’s burger sales quadrupled after its controversial IHOb name change