Strategy

‘Personality-driven brands dominate’: How investing podcast Equity Mates built a community around cutting through ‘the bullshit’ of finance

Alec Renehan and Bryce Leske, co-founders of youth-focused investing podcast Equity Mates, have built a business around demystifying the world of finance for Gen Z and millennials. With the rise of audio-led media businesses, what’s important isn’t expertise, but building a community, they said. The pair have conversations that help […]
‘Personality-driven brands dominate’: How investing podcast Equity Mates built a community around cutting through ‘the bullshit’ of finance