News

The story behind the decline of advertising agency Crispin Porter Bogusky

Crispin Porter Bogusky was the hottest agency of the aughts, and regularly pushed zeitgeist-hitting work for big-name clients like Burger King, Microsoft, and Volkswagen. At its peak, it boasting more than 1,100 employees across 10 offices, and revenues of more than $US175 million. But it’s faltered after its founder and […]
The story behind the decline of advertising agency Crispin Porter Bogusky
News

Here’s The Massive Budget Microsoft Is Gambling On Windows 8 Ads

[credit provider=”Screengrab”] Microsoft is planning to spend $1 billion or more on advertising for its new Windows 8 operating system, according to Ad Age.The trade mag didn’t give a source for its number. If true, the budget would be twice what it has historically spent on new product launches (the […]
Here’s The Massive Budget Microsoft Is Gambling On Windows 8 Ads
News

Microsoft Snubs CP+B — Again — For New Surface Ad

[credit provider=”John M. Chu / Twitter”] Microsoft has once again ignored Crispin Porter + Bogusky, its official agency, to do a major ad for its new Surface tablet. The new “launch” commercial for Surface was created by Jon M. Chu, director of “Step Up 2,” and “Justin Bieber: Never Say […]
Microsoft Snubs CP+B — Again — For New Surface Ad
News

Alex Bogusky Is Back In The Advertising Game

[credit provider=”YouTube” url=”http://www.youtube.com/watch?v=776ZP_wQbVs”] After a two-year break, Alex Bogusky—the man Fast Company dubbed “Advertising’s Elvis” is kind of, sort of, returning to advertising.Bogusky—who is best known for his career at MDC Partners’ Crispin Porter & Bogusky, making ads for Burger King and Microsoft—has been named partner and creative adviser at Made […]
Alex Bogusky Is Back In The Advertising Game
News

These Insane Ad Agency Office Perks Make Us Think We Chose The Wrong Job

[credit provider=”TBWAChiatDay”] When it comes to jobs with the best perks, most people think that tech companies in Silicon Valley top the list. But the free food and gym memberships that tech companies tout are just the tip of the iceberg where ad agencies are concerned. For years, agencies have been creating […]
These Insane Ad Agency Office Perks Make Us Think We Chose The Wrong Job
News

Deutsche Bank: More Layoffs Planned at MDC Partners’ Ad Agencies

[credit provider=”Permanently Scatterbrained / Flickr, CC” url=”http://www.flickr.com/photos/iamagenious/”] Deutsche Bank analyst Matt Chesler wrote in a note to investors today that he believed MDC Partners may be planning more layoffs at its ad agency network, beyond those at Crispin Porter + Bogusky.CP+B laid off 43 of its 900 or so employees […]
Deutsche Bank: More Layoffs Planned at MDC Partners’ Ad Agencies