Someone once paid over $100,000 for a...

The McDonald’sBig Mac is well-known around the world. In a global cost of living analysis, UBS compared the price of a Big Mac hamburger in 11 major cities. The most expensive city on the list is Zurich, Switzerland, where a Big Mac costs $US6.89 USD. There are McDonald’s locations in […]

The inventor of McDonald's iconic Big Mac has...

Jim Delligatti, the inventor of the iconic Big...

McDonald's is changing the recipe for the...

McDonald's turnaround is facing a major...

VIDEO: According to a recent memo written by a McDonald's franchisee, only one in five millennials has ever had a Big Mac. So we had millennials try one for the first time.

McDonald’s iconic Big Mac turns 50 this year. When it comes to the classic fast-food burger, nothing comes close to the Big Mac at McDonald’s. Like blue jeans and the iPhone, it has become a symbol of American culture around the world. The Big Mac’s main competitors are “better burger” […]

McDonald's has stopped selling Big Macs in...

VIDEO: We tried the McDonald's McFloat, a combination of Dr. Pepper and vanilla soft serve ice cream that is finally available in the United States.

This is the fanciest Big Mac you'll ever see.

Even with molten copper, this Big Mac was really hard to destroy.

VIDEO: I went to a McDonald's in Spain and tried the Big Mac Chicken, Patatas Deluxe, Fish McBites, and beer.

Here's one way to make fast food feel fancy:...

VIDEO: This is the fanciest Big Mac you'll ever see.

Investment bank UBS has broken down a number of...

VIDEO: Burger King tried to make the McWhopper happen in honour of International Day of Peace, but McDonald's refused. We combined 6 different sandwiches from fast food rivals as a sign of peace.

It is Deutsche Bank's way of measuring of how far a dollar will go in any given country.

VIDEO: I went to a McDonald's in Spain and tried the Big Mac Chicken, Patatas Deluxe, Fish McBites, and beer.

On Wednesday McDonald's announced that CEO Don...

McDonald's CEO Don Thompson spoke at an event...

Structure. Branding.

Lunch and dinner.

Something's gotta give.

McDonald's changes marketing. 

[credit provider=”YouTube” url=”http://www.youtube.com/watch?v=iLxJeQW-ibg&list=PLKkYatWHDPasMJZDN1DKmNSuI62t5fICs&index=1″] McDonald’s has launched a new campaign for the Big Mac, one of its flagship products.The Big Mac has never left McD’s menu, but the company hasn’t highlighted the product specifically in years.

[credit provider=”Youtube” url=”http://www.youtube.com/watch?v=Yv7ibCPfT4s”] MCDONALD’S GOLDEN ARCHES may have marched into 119 countries, but the quintessentially American company still resides in a quintessentially American suburb. At its headquarters in Oak Brook, Illinois, low brick buildings are linked by bucolic trails. In Hamburger University managers learn McDonald’s lore and way of doing […]

[credit provider=”Screenshot via McDonalds Canada YouTube video” url=”http://www.youtube.com/watch?v=rcu4Bj3xEyI”] September 18 is National Cheeseburger Day, marked by restaurants around the country with cheeseburger deals and specials.If you’d prefer to celebrate the holiday in your own kitchen, check out this step-by-step guide to making a McDonald’s Big Mac at home, straight from […]

Current account balances have been used to analyse exchange rates in economics for a long time. A country with a strong current account surplus–meaning they are exporting more than they are importing–usually has stronger currencies than those running current account deficits.

[credit provider=”Flickr” url=”http://www.flickr.com/photos/pointnshoot/432984523/”] If you think a salad is your best option at the drive-thru window, think again.Many of the salads that appear on the menus at fast food chains actually have more calories and saturated fats than the “dreaded” Big Mac.

Below is a Great Graphic from the Economist. It updates its classic look at purchasing power parity by comparing the price of Big Mac’s from around the world  What is of added interest in this reiteration is that is depicts the changes since 2007.  

[credit provider=”flickr www.flickr.com” url=”http://www.flickr.com/photos/like_the_grand_canyon/3179832453/in/photostream/”] McDonald’s wants to squash rumours about the fast-food giant using artificial preservatives and distasteful ingredients in their products.In order to do this, the company’s Canada division posted a video on YouTube on how to make your own Big Mac at home using ingredients found in any […]

The Big Mac is a triumph of technology.