Gap announced in June 2020 that it would partner with Kanye West's Yeezy brand to create a new clothing line, Yeezy Gap.
A full slate of meetings keeps Trisha Goyal in touch with her team and her customers. Several cups of coffee keeps her productive all day.
Chinese consumers are boycotting western brands for criticizing alleged forced labor cotton practices in the Xinjiang region in China.
Insider's top advertising and media stories for May 4.
The new Stan Smith Mylo is made from materials derived from mushroom and aims to add to Adidas' sustainability efforts.
Marketing firm Moosylvania surveyed 1,000 millennials to find their favorite brands.
The shoes look like regular Adidas running shoes, but with a twist - they can be customized with Lego bricks.
After several Western brands expressed concern about forced labor in China, many in the country are retaliating.
Tapie and his wife Dominique were asleep when four intruders made their way past security guards and into their home, near Paris, on Sunday.
The boycotted brands put out statements pledging not to use cotton from the Xinjiang region in China, allegedly sourced with forced Uyghur labor.
Beyoncé, Adidas, and a nonprofit announced an initiative to help Texans in need on Friday. Up to $US1,000 was being offered to Texas residents impacted by the deadly winter storm. Around 130,000 people applied for the one-off payments. Applications are now closed. Visit Insider’s homepage for more stories. Beyoncé Knowles-Carter‘s […]
Adidas said Tuesday it plans to divest from its Reebok brand. The German company bought Reebok in 2006 for $US3.8 billion, but Reebok’s sales have fallen since. Adidas plans to focus its efforts on its core brand. Visit the Business section of Insider for more stories. German apparel company Adidas […]
After years of sluggish sales, the German sportswear brand has decided to divest from Reebok, which it acquired in 2006.
Adidas is developing a plant-based leather material that will be used to make shoes. The material, which Adidas is working on with partners, will be made from mycelium, which is part of a fungus. The new material is one of several sustainability initiatives Adidas has in the works. The company […]
Sportswear giant Adidas is considering selling its sneaker brand Reebok, a source close to the matter told Bloomberg. Adidas, which bought Reebok in 2006, has assigned an internal team to work on a potential deal, which remains in its early stages, the source said. In 2007, about 25% of Adidas’ […]
A Cowen & Co. analysis from July estimates that the sneaker resale industry is worth $US2 billion in North America and could reach $US30 billion globally by 2030. As the market for valuable sneakers booms, entrepreneurs are making a killing by figuring out the best ways to buy and resell […]
Adidas Originals and the LEGO group partnered to launch a new sneaker design. The ZX 8000 sneakers can be purchased for $US130 on the Adidas website starting Friday. With LEGO brick-inspired colours and geometric design elements, the shoes pay homage to the popular toys. The sneaker has six different-coloured shoelace […]