Tagged With Ad Tech

The race for cannabis dollars, agencies go on an ad-tech crash diet, media companies on the move

The former Google execs behind ad-tech startup Beeswax banned the obvious word from their name, and it's worked exactly as they planned

3 Googlers turned startup founders have been using the same old-school tool since their first day on their own

Huge media companies like CBS and ESPN are banding together to fight Google and Facebook -- but it may not be enough

Facebook's targeting lets advertisers push political hot buttons all over the world

Marketing tech startup mParticle has raised $35 million in Series C funding

Google's been running a secret test to detect bogus ads - and its findings should make the industry nervous

These brothers just sold their company to Oracle for $850+ million -- and they have their fingers in dozens of other companies

Tech startup Yext prices its IPO at $8 to $10 a share -- seeking a valuation of up to $870 million

The Guardian is suing ad tech company Rubicon Project

Spotify has acquired video discovery startup MightyTV -- a sign it's about to go big on ad tech

Facebook made an unprecedented move to partner with ad tech companies -- including Amazon -- to take on Google

Adobe is now officially an ad tech company

Video ad tech firm Teads acquired by Dutch telco Altice for $307 million

Ad tech firm Rubicon Project shook up its leadership team -- here's how it plans to transform its business

Q&A: Rubicon Project's new CEO Michael Barrett and chairman Frank Addante on where the ad tech company goes next

Ad tech firm Rubicon Project's stock plummeted after it announced a new CEO and weak earnings

Facebook launches 'Advanced Measurement' so advertisers can compare whether Facebook is more effective than its rivals

Telefonica is set to acquire UK geolocation data startup Statiq for $4.2 million, sources say

Mobile ad blocking firm Shine is rebranding to 'Rainbow' and will stop selling ad blocking to carriers