Tagged With Ad Tech

The race for cannabis dollars, agencies go on an ad-tech crash diet, media companies on the move


The former Google execs behind ad-tech startup Beeswax banned the obvious word from their name, and it's worked exactly as they planned


3 Googlers turned startup founders have been using the same old-school tool since their first day on their own



Huge media companies like CBS and ESPN are banding together to fight Google and Facebook -- but it may not be enough


Facebook's targeting lets advertisers push political hot buttons all over the world


Marketing tech startup mParticle has raised $35 million in Series C funding



Google's been running a secret test to detect bogus ads - and its findings should make the industry nervous


These brothers just sold their company to Oracle for $850+ million -- and they have their fingers in dozens of other companies


Tech startup Yext prices its IPO at $8 to $10 a share -- seeking a valuation of up to $870 million


The Guardian is suing ad tech company Rubicon Project


Spotify has acquired video discovery startup MightyTV -- a sign it's about to go big on ad tech


Facebook made an unprecedented move to partner with ad tech companies -- including Amazon -- to take on Google



Adobe is now officially an ad tech company


Video ad tech firm Teads acquired by Dutch telco Altice for $307 million


Ad tech firm Rubicon Project shook up its leadership team -- here's how it plans to transform its business


Q&A: Rubicon Project's new CEO Michael Barrett and chairman Frank Addante on where the ad tech company goes next



Ad tech firm Rubicon Project's stock plummeted after it announced a new CEO and weak earnings


Facebook launches 'Advanced Measurement' so advertisers can compare whether Facebook is more effective than its rivals


Telefonica is set to acquire UK geolocation data startup Statiq for $4.2 million, sources say


Mobile ad blocking firm Shine is rebranding to 'Rainbow' and will stop selling ad blocking to carriers