Tagged With Abercrombie

Sales of Abercrombie's infamous cologne are soaring after the company stopped dousing customers in the scent and rolled out a more inclusive ad campaign


Abercrombie & Fitch plans to close as many as 40 stores in 2019


Logos are the downfall of some of the most iconic preppy clothing brands, analyst says



Abercrombie is relaunching its pungent cologne, which haunted shoppers for years after it was sprayed incessantly in stores, with a new inclusive ad campaign


Stores from American Eagle to Kohl's are all bragging about being 'cosy' — and it represents a major shift in fashion


Abercrombie came back from the dead by getting rid of its shirtless models and dark stores. Here's what else has changed for the retailer.



Abercrombie & Fitch CEO reveals how the store has stayed close to millennials as they have grown up


We went shopping at Hollister and saw how it could be Abercrombie's secret weapon


Abercrombie has a new strategy to prove it's not just for teens anymore


Abercrombie is escaping the retail apocalypse by copying a popular startup strategy


‘We are not the Abercrombie & Fitch that you once knew’: Before-and-after photos reveal how the store has changed


A dominant American clothing style is back from the dead -- but athleisure has changed it forever



Abercrombie & Fitch is closing 60 stores this year


These are the biggest sibling rivalries in the clothing business


Abercrombie just showed how serious it is about fixing its biggest flaw


Abercrombie & Fitch tried to remake its image -- but its website shows everything that's still wrong with the brand



Gap and Abercrombie are trapped in retail's nightmarish cycle


This is America's most hated retail brand


More bad news for Gap, Abercrombie & Fitch, and J. Crew


One of the biggest retail disasters of the last 3 years is finally cool again