BuzzFeed posted a bizarre theory that Starbucks' holiday cups 'might have a gay agenda'

Starbucks Holiday Cups 2017Hollis JohnsonStarbucks’ holiday cups.
  • BuzzFeed published a story asking if Starbucks‘ US Christmas holiday cups are “totally gay.” 
  • Starbucks’ ad promoting its holiday drinks features two women holding hands over coffee.
  • The article quotes a “gay BuzzFeed colleague” who attests to the “lesbianism of The Hands.” 

BuzzFeed has proposed a bizarre theory: Starbucks’ 2017 holiday cups for the US market showcase a lesbian couple — and are “totally gay.” 

“While people who follow both Starbucks holiday cup news and LGBT issues celebrated the video, the ordinary Starbucks customer probably didn’t realise the cup might have a gay agenda,” BuzzFeed News reported in an article with the headline “Is Starbucks’ New Holiday Cup Totally Gay?” 

The article continued: “‘I can attest to the lesbianism of The Hands,’ my gay BuzzFeed colleague said upon careful inspection.”

The article featured the image of Starbucks’ 2017 cup, with “GAY?” written on it in purple letters. Reporter Venessa Wong did not immediately respond to Business Insider’s request for more info on why BuzzFeed decided to publish this article.

Starbucks’ ad promoting its holiday drinks features several couples, including two women holding hands over coffee. 

BuzzFeed noted that a few people on Twitter have theorised that there was a lesbian couple on the cup this year. 

Since Starbucks launched holiday cups in 1997, its red cups have become a holiday mainstay — and a source of controversy. In 2015, the coffee giant faced backlash when it debuted minimalist red cups that some complained weren’t “Christmas-y” enough.

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