How To Make Your Company Stand Out In The Startup Crowd

Zephrin Lasker, Co-Founder & CEO, Pontiflex

Advertisers Shifting To A Cost-Per-Lead Model (5 min)

  • Differentiating yourself from competitors
  • Pontiflex operates a CPL marketplace for companies that want to place digital ads
  • Cash burn vs. Cash conservation
  • Advice on running a startup

Produced By: Kamelia Angelova & William Wei

More entrepreneurial advice:
Figure Out Your Revenue Model And Adapt It When The Economy Tanks
How ‘Project Runway’ Contestant-Turned-Entrepreneur Kicked Butt Despite The Recession

More Video: Click HERE >

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