Ad-supported video streaming is on a tear — meet the executives behind its growth

Hi! Welcome to the Insider Advertising daily for October 6. I’m Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday. Send me feedback or tips at [email protected]

Today’s news: The executives behind the rise in ad-supported streaming video, Peloton doubles down on advertising, and Google escapes misinformation concerns.

Twitch Sara Clemens

The 18 power players leading the rise of free ad-supported streaming video in 2020

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Peloton new ad

Peloton’s sales grew so much during the pandemic that it paused advertising. Now it’s turning the taps back on as it faces an increasingly crowded industry.

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Sundar Pichai

As Facebook struggles to fight misinformation ahead of the 2020 elections, Google is escaping the spotlight

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More stories we’re reading:

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— Lauren