Ad holding company IPG takes aim at Accenture and consultants

Hi! Welcome to the Insider Advertising daily for October 27. I’m Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday. Send me feedback or tips at [email protected].

Today’s news: IPG takes aim at consultancies like Accenture, Inspire Brands eyes buying Dunkin’, and the financial PR pros to know.

Katie Klumper IPGIPG

Ad holding giant IPG has roped in a former Deloitte Digital exec and invested $US5 million to launch a new consulting firm geared at CMOs

Read the full story here.


Inspire Brands is building a fast-food empire, as the parent company of Arby’s and Sonic considers buying Dunkin’

Read the full story here.

2x1 PREdelman; FTI Consulting; Sard Verbinnen; Bevel; Yuqing Liu/Business Insider

15 top financial public relations experts CEOs are scrambling to hire, with shareholder activism and bankruptcies on the rise

  • Financial communications is flourishing as corporations, private equity, hedge funds, and other investment managers scramble for help managing high-stakes situations, activist shareholders, investor relations, and more.
  • Sean Czarnecki identified 15 of the most-sought financial PR pros.
  • They come from established firms and startup agencies like FTI Consulting, Reevemark, and Brunswick Group.

Read the full story here.

More stories we’re reading:

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— Lauren

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