Inside BuzzFeed and HuffPost's tie-up

Hi! Welcome to the Insider Advertising daily for November 23. I’m Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday. Send me feedback or tips at [email protected].

Today’s news: Inside BuzzFeed and HuffPost’s tie-up, Bain & Co.’s bet on marketing, and Sports Illustrated-branded CBD cream.

Buzzfeed ukBuzzFeed News/Facebook via Getty Images


Staffers at BuzzFeed and HuffPost are worrying about layoffs and the future of their newsrooms as the two companies prepare to combine


Read the full story here.

[email protected]


Bain & Co. is the latest consultancy to set its sights on advertising, and says its marketing practice is growing by double digits every year

Read the full story here.

Sports Illustrated Mitchell and Ness collabAuthentic Brands Group


Sports Illustrated’s new owners think there are big dollars to be had in branded supplements and swimsuits — but not so much in magazines

Read the full story here.

More stories we’re reading:

Thanks for reading and see you tomorrow! You can reach me in the meantime at [email protected] and subscribe to this daily email here.

Business Insider Emails & Alerts

Site highlights each day to your inbox.

Follow Business Insider Australia on Facebook, Twitter, LinkedIn, and Instagram.