Startup 2012 was a huge success, especially for SoMoLend, the winning startup. After the long day of events it was time to party.Business Insider and Aloft, a Starwood Hotel, threw a great party, featuring an open bar and the band Ryan Star, for all these entrepreneurs and startups. And, things got pretty wild.
Look, some Business Insider reporters are also enjoying the party. From left to right, Kim Bhasin, Meredith Galante, Matt Lynley, and Steve Kovach
Everyone was enjoying the show. At centre is Sarah Lipton, Global Brand Marketing Manager - Specialty Select Brands, Starwood Hotels & Resorts, with friends.
Watching intently. Stephanie Von Tesmar of Razorfish (foreground) and Heather Lorenzo of Razorfish (background).
But everyone was just having fun. Left to right, Matt Lynley, Marc Boswell, Valerie Reimer, and Michael Nahoum.
As the night went on everyone started to get really into it. Dubois with Ali Byrd of Secondmarket (right).
The mood was infectious. Stephanie Von Tesmar of Razorfish (right) and Heather Lorenzo of Razorfish (left).
Party goers received complimentary drinks like the ones that will be available at the W Hotels Aloft as seen in this picture.
But then it is right back into the mix. Jessica Lacombe and Evan Moody from Blue State Digital dancing.
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