Budweiser's Story Of A Puppy, A Clydesdale, And The Humans Who Don't Understand Dog-Horse Love Won The Super Bowl

Budweiser’s “Puppy Love” was by far the biggest pre-Super Bowl hit, and its sentimentality was still effective when it capped off the night’s in-game advertising.

The commercial tells the the implausible story of the unbreakable bond between a 10-month-old Labrador Retriever, a Clydesdale horse, and the humans who just don’t understand dog-horse platonic love.

Get ready to get misty-eyed all over again:

The ad agency Anomaly produced the ad, as well as “A Hero’s Welcome” that ran earlier.

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