Models, actors, beauty queens and pro-athletes are taking over the trading floors of BTIG’s offices world-wide today.
That’s because the brokerage firm is hosting it’s 11th annual “Commissions for Charity Day.”
During this event, BTIG traders answer client calls to raise money for children’s charities.
The charities include, March of Dimes, Project Sunshine, Alliance for Lupus Research, The Guardsmen, Capital for Kids, Michael J. Fox Foundation for Parkinson’s Research and Solving Kids Cancer, just to name a few.
“Our annual Charity Day has become an event that the celebrities, clients and employees look forward to each year,” Steve Starker, co-founder of BTIG said in a statement.
“Over the years we have seen this event grow with many celebrity traders returning year after year to represent their charitable foundations. We look forward to this year’s event being even bigger and better than before.”
This is definitely one of those win-win type of events. The celebs and traders have a great time on the trading floor together. The clients get the amazing opportunity to chat with stars on the phone. BTIG’s name and brand gets out there and for a good reason. And all the charities benefit from the funds and awareness raised. This is definitely a great business idea.
So far, the annual charity event has raised nearly $25 million for over 350 nonprofit organisations.
Now let’s check out the action on the trading floor.