Here's What The Biggest Ad Agencies In The World Would Look Like If They Were Toys

agency toyHere’s the key to the agency toys.

Photo: brand toys

In the aftermath of the 2012 Cannes Lions ad festival, one company has come up with a new way to rank the biggest ad shops in the world. Brand Toys has turned them into toys.Using qualitative and quantitative data (there’s a key and a methodology at the end of this post), Brand Toy shapes each agency’s toy-like form. The size of the ears are a reflection of agency chatter; the stance of the legs a symbol of trustworthiness.

Its method of visualisation based on online buzz data isn’t exclusively used for ad agencies. Brand Toys has created more than 3,000 toys to depict brands from 23 countries.

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