The Chart That Saved Christmas

In her analysis of post-Thanksgiving retail sales, Citi’s Deborah L Weinswig cited one big factor that might get consumers in the mood to spend: cheap gas.

While gas prices are up +1.8% YOY, they have fallen (-7.0)% over the past four weeks. We believe the sequential decline gave consumers more confidence to splurge on discretionary items on Black Friday.

Indeed, this is a story that hasn’t been talked about much (gas prices are always talked about on the way up … much less so on the way down).

But, via, here’s the chart that is saving Christmas.




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