Texas doughnut shop is flooded with customers after the owner's son tweeted his dad was 'sad' no one turned up for the grand opening

ABC 13/KPRCBilly’s Doughnuts in Missouri City, Texas was flooded with customers on Sunday after the owner’s son tweeted that his father was ‘sad’ no one turned up for the grand opening.
  • A Texas man’s tweet helped drum up business for his dad’s new doughnut shop in Missouri City.
  • Billy By posted photos of his dad’s empty doughnut shop on Saturday, writing that he was “sad” with the low turnout for the grand opening.
  • The tweet quickly went viral, and on Sunday, Billy’s Doughnuts completely sold out of doughnuts and kolaches for the day.

A Texas community turned out to support a local doughnut business after the owner’s son tweeted about how “sad” his dad was with the low turnout for the store’s grand opening.

Saturday afternoon, Billy By tweeted photos of his dad’s empty doughnut shop, Billy’s Doughnuts, writing, “My dad is sad cause no one is coming to his new doughnut shop [crying face emoji].”

The tweet quickly went viral, ad has since been retweeted more than 264,000 times and liked more than 564,000 times. More than 58,000 people also started following the doughnut shop’s Instagram page.

Many Twitter users vowed to stop by Billy’s Doughnuts soon, including YouTube celebrity Casey Neistat, who shared the post and said he was on his way.


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Actor James Woods shared the post as well and told his more than 2 million followers: “Come on, everybody. Let’s do this.”

FootageKPRC took on Sunday showed a long line at the business, and By’s father happily ringing up orders.

Later that day, By posted a new photo of him and his father grinning from behind the counter, with very few pastries in the display case.

“Just wanted to update y’all! We completely sold out of doughnuts and kolaches! You are all amazing. I can’t thank everyone enough for coming out and supporting local businesses. This means too much to my family,” By wrote.

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