A new meme asks 'How Hard Did Ageing Hit You' since 2009 — and people have the perfect responses

Fox Searchlight PicturesBig changes.
  • A viral photo challenge asks people to show how much they have changed in the last 10 years.
  • The “How Hard Did Ageing Hit You” challenge got an earnest start on Facebook.
  • But on Twitter people are treating it as a joke.
  • Here are some of the best memes.

A lot can change in one year, let alone 10. And a new meme recognises that, as humans who exist in corporeal forms, we are ever-changing – so go ahead and share your transformation with your closest friends: your Twitter followers.

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The photo challenge got its start on Facebook, where it was referred to as the “How Hard Did Ageing Hit You” challenge. Dubbed the “2009 vs 2019 Challenge” on Twitter, the meme somewhat intuitively asks participants to share photos a decade apart to show people how much they have changed.

On Twitter, the challenge is, unsurprisingly, far less earnest. Here are some of the best jokes people have made.

Of course, there were plenty of pop culture references.


Some people said they haven’t changed much.

Others had the same idea.

And so, the great meme drought of the first two weeks of 2019 is finally over.

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