BALLMER: Google Search Results Are As Good As Or Better Than Bing For 85% Of The World

steve ballmer

Photo: Flickr/Kevin Krejci

Last night Steve Ballmer made a slightly amusing admission about Bing’s search results versus Google:”Take any search you want, try it out on Bing, try it out on Google. 70% of the time you probably won’t care. 15% of the time you’ll probably like us better, and 15% of the time you’ll probably like the other guy better.”

Catch that? He admits that Google’s search results are as good or better for 85% of the world as Bing. Granted, he’s also saying Bing’s search results are as good or better for 85% of the world as Google.

If you’re trying to disrupt an entrenched rival, you have to be significantly better. You can’t be better for 15% of the world.

In Ballmer’s defence, he says Bing has a better interface, better travel results, and other things that make it nicer. Those are subjective things, and clearly most people don’t agree with him since Google is still dominating search.

Don’t Miss: Ballmer Lays Out The 7 Most Important Products For Microsoft

NOW WATCH: Tech Insider videos

Want to read a more in-depth view on the trends influencing Australian business and the global economy? BI / Research is designed to help executives and industry leaders understand the major challenges and opportunities for industry, technology, strategy and the economy in the future. Sign up for free at research.businessinsider.com.au.