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What's Happening

The media industry has suddenly become a Game of Thrones-like battle for power

The startup VidMob says it can quickly make ads for Snapchat -- and it's raising money to help it take on ad agencies

'This is not even close to TV': A growing number of advertisers feel duped by YouTube

A toy startup is using YouTube get kids to beg their millennial parents for its new Star Wars kit -- and defying industry trends to do it

ESPN is hoping to revive SportsCenter with two daily shows on Snapchat featuring hosts like Katie Nolan

Huge media companies like CBS and ESPN are banding together to fight Google and Facebook -- but it may not be enough

Snapchat is winning the wrong kind of business

Disney and Fox need a deal to take on the tech giants -- just not this deal

New York ad tech company AppNexus wants to take out Google -- and stop Amazon in its tracks

Brands are threatening to pull ads from NFL coverage if NBC keeps covering players' national anthem protests

The head of sales as NBCUniversal just issued a stark warning to the ad industry

Facebook needs to follow YouTube's lead and run lots of TV ads to promote Facebook Watch

Jason Blum-backed Crypt TV thinks the next Freddy Krueger will be launched on mobile phones

The World Series and its ads shows why advertisers still love TV

The Hallmark Channel is defying every trend in media by owning Christmas

Google's plan to block certain ads in Chrome is making ad executives nervous and fuelling conspiracy talk

Google's plan to block some ads has US ad-tech companies scrambling -- and calling it a dictator

Why sports streaming service fuboTV made ads deliberately designed to offend people

The advertising industry has been living a lie

Fast-food companies like Wendy's are watching when you're hungry and using a new tactic to get your money