Atlassian's Mike Cannon-Brookes calls Scott Morrison's energy policy 'bull****,' launches his own 'Fair Dinkum' Power movement

Mike Cannon-Brookes. Pictures by Belinda Pratten

  • Atlassian co-founder and co-CEO Mike Cannon-Brookes has challenged Prime Minister Scott Morrison to build a “fair dinkum” energy policy.
  • In doing so, Cannon-Brookes has registered his own initiative “Fair Dinkum Power”.
  • He is now crowd-sourcing feedback for branding on Twitter.

  • Atlassian co-founder and co-CEO Mike Cannon-Brookes has challenged Prime Minister Scott Morrison to build a “fair dinkum” energy policy after calling his current efforts “bull***”.

    “@ScottMorrisonMP you’ve made me mad & inspired me,” Cannon-Brookes said on Twitter.

    Two hours later he was back online, saying he had five new images for the Fair Dinkum Power brand: “Here’s 5 ideas. To vote ❤️ the next tweets, or draw better & reply! I’ll work on getting it displayed somewhere… big #fairdinkumpower”.

    Here they are:

    He has given his followers 24 hours to vote or submit a new design.

    The Twitter blast follows Morrison’s promise to get Australians’ electricity prices down by threatening energy companies with tough new penalties.

    See the video he released last week here:

    Cannon-Brookes’ swift action is reminiscent of calls made to Tesla-CEO Elon Musk after a Tesla employee said their battery could fix South Australia’s energy crisis.

    That resulted in Musk taking up a bet with the Australian tech executive that he could build a solution in 100 days — or the product would be free.

    And he did it.

    The results have been astounding.

    We’ll update this post when we hear more.

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