Did Google’s search tweaks clobber Yahoo’s Associate Content?
That said, Beatty tried to downplay the effect of the changes on his business, making several points:
- It won’t be possible to know for several weeks whether and how much Associated Content has really been affected by Google’s algorithm change.
- Google is only one of many traffic sources for Associated Content — now that they’ve been acquired by Yahoo they get tons of traffic from there, and they’re really pushing into social sharing (read: Facebook).
- They’re working really hard to improve the quality of their articles, which should mean they will get better Google rankings anyway.