Apple Has Secret Deals In Place To Launch A Video Streaming Service, Says Jefferies

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Apple might be ready to roll out its own video subscription service similar to Amazon and Netflix, Peter Misek at Jefferies reports in a note this morning.

Specifically, he says, “As part of Apple’s roll-out of cloud video services (and eventually an iTV), we believe Apple has unannounced deals with all/most of the studios/TV networks that are similar to the subscription streaming deal between Amazon and CBS.”

Amazon and CBS recently struck a deal for rights to stream old CBS shows.

CBS has benefited from these deals, so we’re sure it wants to do more. It reported a 21% jump in licensing revenues last night. And according to All Things D, on CBS’s earnings call, CEO Les Moonves said, “We hear about Apple wanting to buy content, and Google. Et cetera, et cetera. And Microsoft.”

This streaming service would be a surprise, but it shouldn’t be entirely unexpected. On Apple’s earnings call, CFO Peter Oppenheimer said Apple has “some neat stuff coming” for iTunes movies and TV content.

Further confirmation of Misek’s report comes from AppAdvice, which reports, “Apple is on the edge of finally launching a full-fledged re-downloading and possibly streaming service named iTunes Replay.”

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