Apple revealed, among other things, its iPhone X on Tuesday.
In a presentation that lasted nearly two hours, the company announced three new iPhones, a set top box, a watch and other company initiatives.
Apple’s stock is down about 2.5% since the event, but other companies are moving on the news too.
With a market cap of around $US833.87 billion, Apple is a company with considerable clout, and one mention in its biggest event of the year can make waves for smaller companies.
Read below to find out which companies have moved, and how much they have moved since the beginning on Tuesday.
Stock move: -2.59%
Where it appeared:
UBS said Apple usually moves up or down about a couple per cent the day of its announcement event. It then rises slightly from the event to the launch, which for the iPhone X comes out in late October, a bit later than usual. The stock usually then slips for a couple weeks post-launch before gaining into the earnings release, according to UBS.
Stock move: +12.73%
Where it appeared: Dolby was mentioned when Apple began talking about its new Apple TV.
'At the heart of Apple TV4k are two key technologies that are driving this next evolution of the TV experience,' Tim Cook said on stage. One of those technologies is HDR made possible by Dolby Vision, which Apple called 'the best HDR experience.'
Stock move: -0.19%
Where it appeared: Snap was mentioned when Apple was showing off its facial recognition technology.
When demonstrating the company's new facial unlocking and tracking feature, an executive said 'the tracking is just unreal. Look at the detail over the eyes... the quality of the tracking. It's just stunning.'
While Snap is down the day after the event, the company did spike about 2% higher when it was mentioned.
Stock move: -1.19%
Where it appeared: Samsung is the single provider of Apple's new OLED screen, which is the flagship feature of its new, top of the line iPhone X.
'It is all screen, it is beautiful to look at... The display fits edge-to-edge, top-to-bottom. The level of quality, responsiveness and efficiency is really quite a breakthrough in mobile displays,' Apple said on stage.
Stock move: -4.17%
Where it appeared: Western Digital is believed by analysts to be one of Apple's suppliers for its flash memory. The new phones announced on Tuesday all have an increased base capacity, but Western Digital is fighting several other memory suppliers for a piece of the new iPhones.
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