- Apple on Monday announced a new colour for the iPhone 8 and the iPhone 8 Plus: red.
- A portion of the proceeds goes to fight HIV and AIDS.
- It hits stores on Friday.
Apple announced a new metallic red colour for the iPhone 8 and the iPhone 8 Plus on Monday.
The new colour expands the options for iPhone 8 and iPhone 8 Plus models, which have come only in grey, silver, and gold.
The new devices will hit stores Friday and be available for preorder starting Tuesday, the company said.
The new iPhones have one big change over last year’s red iPhone 7: a black front plate, which fans clamored for after last year’s red iPhone 7 model used a white front face.
Apple also announced a new leather iPhone X case in red. It costs $A75 and goes on sale Tuesday.
A portion of proceeds from the new red iPhones will go toward grants that fight HIV and AIDS as part of Product Red, which Apple has partnered with since 2006. In the release announcing the new colour, Apple said it had donated more than $A207 million to the charity.
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