Photo: T-Mobile’s YouTube Channel
Whether you are an Apple fan or not, there’s no denying the company’s advertising style.The now-dead “Get a Mac” campaign has been parodied everywhere. And before that came the “Switch” series of commercials.
It shouldn’t come as a surprise that along with the parodies came serious ad campaigns attempting to copy Apple’s style: the white background, schlubby competitor, folksy-hip music (think Feist), and sleek product demos.
Apple shouldn’t feel too threatened. Imitation is the most sincere form of flattery after all.