Apple Considered Making A Car Before The iPhone, Says SVP Phil Schiller

Phil Schiller

Before Apple decided to make an iPhone, the company actually considered making a camera or even a car.

That’s according to Phil Schiller, Apple’s senior VP of worldwide marketing, who is on the witness stand right now testing in the patent trial between Apple and Samsung.

New York Times reporter Nick Bilton seems to be on hand for the testimony, and tweeted, “Phil Schiller on stand said before making the iPhone, there was discussion of Apple making a camera or a car — ‘crazy stuff.'”

It sounds wild, but then again, Steve Jobs reportedly said he wanted to build an iCar before he died.

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