AP To Ask Google For A Better Search Ranking

The Associated Press is squaring off with Google tomorrow to offer a proposal on a messy issue: compensation for content.

AP boss Tom Curley says the AP will ask Google to create a news registry. It hopes such a registry would propel its content to a higher rank in general search than the blogs that the news agency accuses of lifting its content.

Curley said the AP — which intends to form landing pages and a social-media desk, among other survival strategies — is “getting paid for about 12% of our content on the web.”

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