Business-savvy athletes will always makes sure the products they are paid to endorse are front and center.
But Andy Murray took it to a new level when he met with the media this week.
While most athletes will wear a shirt and maybe a cap with a shoe company’s logo, Murray took it a step further and actually wore a shirt with an image of Adidas tennis shoes on the front. It is a simple, yet ingenious way for the cameras to see the shoes when they can’t see the feet.
Business Insider Emails & Alerts
Site highlights each day to your inbox.