REPORT: Amazon Just Cut Kindle Fire Orders In Half For Q1

kindle fire app library

Photo: Steve Kovach, Business Insider

Amazon sliced its Kindle Fire orders in half for the Q1 2012 to 3 million units, according to DigiTimes, citing supply chain sources.The cut is likely due in part to the end of the holiday shopping season.

DigiTimes reports that Amazon ordered 6 million Kindle Fires in Q4 2011.

CORRECTION: Initially we said the Kindle Fire cuts were because of the impending iPad 3 launch in February or March. That is not what the DigiTimes reports says. It’s likely Amazon was planning these cuts all along. We apologise for the error.

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