UPDATE: Click here for the fully updated list of Super Bowl ads in order. This story was made before the Super Bowl.Super Bowl XLVII is on right now but you don’t have to wait until the game ends to check out the ads.
With some advertisers shelling out as much as $4 million for a 30-second time slot, companies started rolling out teasers for their big game commercials weeks ago to get the most bang for their buck.
And with just four days to go before the game, almost every single company has unveiled the ad it will be playing in the game.
Photo: Fiat / YouTube
We’ve compiled a list of all of the ads that you will see Super Bowl Sunday — we’ve included some “teasers” as well if the full spot hasn’t been leaked early — and the order that they will be playing in, based on quarter. Some advertisers haven’t announced when their commercials will air, so those have been placed in our “undisclosed” section.Tell us your favourites in the comments and check back at this story or Business Insider’s Advertising news channel as we live blog Super Bowl Sunday, as more commercials get released.
This is the first big ad break: The game isn't decided, most people are still paying attention and haven't yet drunk too much.
Crunch time: If the game is one-sided, then the audience will switch off in droves. These advertisers may have wasted their money. But if it's a close game, these clients have made smart bets — no one will want to leave in case they miss a play.
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