What you need to know in advertising today

Gary Vaynerchuk has made a name for himself by speaking at hundreds of keynote talks, conferences, and events that bring in crowds of #Vaynernation fans fascinated with his hustle-and-grind work philosophy.

Now he’s making a new business out of it.

Vaynerchuk is launching VaynerSpeakers, which is a standalone company under VaynerX (which also houses companies like ad agency VaynerMedia, Gallery Media Group, and ad-tech firm Tracer). The company will operate as a speakers bureau and help find people to speak at conferences and private events.

Click here to read more about VaynerSpeakers.

In other news:

Russia has allegedly been spreading far-right propaganda on Facebook to try and influence the US midterms – here it is. A Russian woman has been charged by the US Justice Department with conspiring to interfere with the US midterm elections.

Apple’s iPhone is still the ‘dominant device brand’ among American teens. Only 10% of teens surveyed said they planned to buy an Android phone next, according to Piper Jaffray’s semi-annual teens survey.

ESPN has a huge opportunity to dominate the future of sports, but it has to fundamentally change its business model. Barclays analysts say ESPN+ is a potential big win for Disney in dominating sports digital media.

Twitter is shutting down bot accounts posting pro-Saudi tweets about missing dissident Khashoggi. Twitter has suspended hundreds of bot accounts identified by NBC News as being involved in a coordinated campaign to defend the Saudi government’s role in the disappearance of Washington Post columnist Jamal Khashoggi.

A shadowy group spent £257,000 on Facebook ads asking people to drive a knife into Theresa May’s Brexit plan. Politicians have uncovered evidence of a dark advertising campaign on Facebook, in which Brits were encouraged to lobby against Prime Minister Theresa May’s Brexit plan.

A former Coca-Cola executive turned cannabis startup founder reveals why crafting the Apple Store of weed is a multi-billion dollar opportunity. Toast, Herbessntls, and MedMen are mimicking tech companies’ style of marketing and branding.

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