If you can stand electro-pop sensation Owl City’s auto-tuned singing, you just might love this new Oreo commercial. It features a song, the “Wonderfilled Anthem,” written by Owl City, and a cutesy animation of loveable, dancing characters.
All together, the formula is oddly addicting, slightly reminiscent of last year’s Dumb Ways To Die video.
An excerpt from the Martin Agency-created spot: “If I gave [Oreos] to great white sharks, would they share them with baby seals? / Would they call up a giant squid for a friendly meal?”
Does Owl City’s song have comparable potential? Check it out:
NOW WATCH: Briefing videos
Business Insider Emails & Alerts
Site highlights each day to your inbox.