Ad-ID: ANA & AAAA Meeting This Week To Advance New Ad-ID System

Originally Published on July 29, 2003 The Association of National Advertisers (ANA) and the American Association of Advertising Agencies (AAAA) are hosting member meetings this week in New York, Chicago, Dallas and San Francisco to present plans for rolling out a new digital advertising identification standard that has the potential to radically alter the dynamics of television measurement, trafficking, and verification systems.

NOW WATCH: Briefing videos

Business Insider Emails & Alerts

Site highlights each day to your inbox.

Follow Business Insider Australia on Facebook, Twitter, LinkedIn, and Instagram.