Streaming services like Netflix, Amazon Prime Video, and Hulu have fundamentally changed the way many people watch TV. Instead of waiting an entire week for the next episode of a favourite show, many sit down and watch an entire season — or a significant portion of it — all at once. Indeed, the practice has become so commonplace that Merriam-Webster added “binge-watch” to its dictionary earlier this year.
But not everyone is in on binging. A recent survey from YouGov found that older Americans still generally prefer the traditional method of watching TV. As you can see in this chart from Statista, the portion of US TV watchers 55 and older who prefer it when episodes are released all at once rather than week-by-week is less than half the portion of those 18 to 34 who prefer the binge-watching model.
You can chalk up the difference to the impatience of youth. Some 59% of US adults say the reason they binge-watch is because they want to see the whole story at once, according to a separate YouGov survey.