69% of adults surveyed have little knowledge of what Twitter is, the LA Times reports, citing a LinkedIn Research Network/Harris Poll.
Of 2,025 adults surveyed, 69% said they didn’t know enough about Twitter to comment on it.
- Of 1,015 advertisers surveyed, 17% didn’t know much about the microblogging service.
- 50% of advertisers surveyed said they expected Twitter to experience a huge growth in the next few years.
- 20% felt Twitter was only for young people.
- Only 12% of consumers surveyed said Twitter use would grow in the coming years, and an equal per cent felt only young people used Twitter.
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