5 things you need to know in Australian tech today

Ikea’s ‘Smart Home’ range.

Welcome to Tuesday. Here’s what you need to know.

1. Netflix has announced its Australian launch date. The US media streaming giant will land in Australia and New Zealand in just two weeks – March 24. It will be available on major Australian broadband operators and smart televisions manufactured by Samsung, LG, Sony, Panasonic, Philips and HiSense and Fetch TV’s second-generation set-top box for $9.99 per month.

2. Ikea is making furniture that charges your devices. The furniture retailing giant is introducing a “Home Smart” range which offers wireless charging for phones, tablets, and other mobile devices. It announced at the MWC that it would incorporate Qi wireless charging technology into special “charging pads” built in to furniture. While we will have to wait for it here, Ikea says it will launch the new line in North America and Europe in April.

3. Aussie eCommerce payments platform eWAY is getting an edge over payment giant Paypal. eWay merchants have reported an average 37% increase in revenue after adding another payment option to PayPal. A survey of 1094 merchants revealed that when given a choice, on average 67% of shoppers choose to transact through eWAY, with only 33% choosing PayPal. Overall, the startup is now processing 1 in 4 of all of Australia’s online transactions.

4. Tinder is now charging users over 28 four times more than younger subscribers. Tinder Plus, the hugely popular mobile dating app’s paid subscription service, launched in the UK today and is charging people over 28 a premium rate of £14.99 a month, while those under 28 pay £3.99 per month. We’re not sure when, or if, Tinder plans to bring this new payment system Down Under, but Morgan Stanley is saying it probably won’t have much success monetising its app this way.

5. Shoply has bought eStore.com.au Pure play online retailer Shoply has bought the pioneering Australian IT website eStore.com.au and its estimated $7 million in annual revenue. eStore, with 25,000 products online and a database of 64,000 customers, is the number one Australian online reseller of Microsoft digital download products and was recently ranked 89th on Power Retail’s Top 100 Australian online retailers. Shoply will pay $500,000 cash upfront plus $250,000 in Shoply shares for eStore. On top of that, an amount up to $1.05 million in Shoply shares will be paid progressively, subject to eStore meeting performance hurdles over the next two years.

BONUS: How boring is this year’s Mobile World Congress in Barcelona? This boring:

People asleep at Mark Zuckerberg's keynote

Read more about this in our 10 things you need to know in Australia today column, written by Peter Farquhar.

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