An Easter egg, as it relates to movies, is when the movie’s creators hide something in the film that’s an intentional inside joke.
Some Easter eggs are more well known, like how Hitchock makes cameo appearances in his films, but some Easter eggs are a little harder to find, even for the well-trained eye.
Pixar is no stranger to the Easter egg world, and it includes dozens of Easter eggs in its movies. There’s even something called the Pixar Theory, where all the Pixar characters live in the same universe.
Some of the Pixar Easter eggs are based on real-world locations. There are obvious ones — in the beginning of the movie “Cars,” the announcer says that the entire town of Emeryville will be closed for the race; Pixar Studios is in Emeryville, Calif. — but some aren’t so obvious.
The real Fenton's is a local favourite, located on Piedmont Avenue in Oakland. The ice cream shop opened in 1894, and moved to its current location in the 1960s. It also claims to be where Rocky Road ice cream was born.
During the credit sequence, we see a photo of Carl and Russell going to see 'Star Wars.'
This Easter egg is two-fold: many speculate that this was foreshadowing a new 'Star Wars' film. In 2012 -- three years after 'Up' came out -- Disney announced it would release a new 'Star Wars' movie in 2015.
The second part of the Easter egg ...
The movie theatre marquee at the end of 'Up' is actually the Grand Lake Theatre in Oakland. It opened in 1926, and in 1981 the theatre and its gigantic rooftop sign were designated historical landmarks. From this angle, you can't see the enormous rooftop sign.
The director of the movie found inspiration for the famous house in a home he drove by on his way to work every day.
The Victorian-style house is well-known in the Bay Area. SF Gate's Peter Hartlaub asked the filmmakers at the time about which house in particular inspired the 'Up' house, but neither of them would give him an exact address. He did some sleuthing and determined that the house was probably somewhere on Sixth Street in Berkeley.
I drove up and down Sixth Street and saw several Victorian-style houses. Here's my best guess about the inspiration for the house in 'Up.' It was probably a compilation of several houses in the neighbourhood.
Carl is forced by the court to move out of his house and into a retirement home. When he goes to court, he's holding a court summons.
The number on the summons -- 94070 -- is the ZIP code for San Carlos, a town about 45 minutes away from Pixar Studios. Brad Lewis, who produced Pixar's 'Ratatouille' and directed 'Cars 2,' was the mayor of San Carlos in 2007.
There's a blink-if-you-miss-it moment in 'Up' that also has an interesting background: one of the buttons on Russell's sash is of a hamburger cake. It has a candle in it.
The movie's producer, Jonas Rivera, explained to SF Gate:
Pete (Docter, the film's director) and I, when we work on a film, we go almost every week at night (to Merritt Bakery) to sit at the counter and eat cake and talk about the movie. One of the things we saw over there was the burger cake -- it's shaped like a hamburger. We thought 'That is so ridiculous,' so we made it a trend to buy that for our crew meetings. And one of Russell's badges is a burger cake. There's some Oakland love in the movie.
Merritt Bakery is near Lake Merritt in Oakland. In 2013, it was gutted by a fire, but the bakery survived -- and so did the hamburger cake. (And if you ever end up at Merritt Restaurant, the chicken and waffles are delicious.)
The Hidden City Cafe in Point Richmond, Calif., is where the ideas for several Pixar movies were born.
Without the Hidden City Cafe -- which was located near Pixar's studios, before they moved to Emeryville -- we wouldn't have 'A Bug's Life,' 'Monster's Inc.,' 'Finding Nemo' and 'Wall-E.'
The name of the cafe can be seen on a licence plate in 'Monsters, Inc.,' and the cafe itself also appears in the movie.
Pixar University is a development program for people who work at Pixar. It's not a real university, but tributes to it can be found in a few films.
In 'Toy Story 3,' one of Andy's pennants says 'P.U.,' and an envelope on his bulletin board has the address for a college in Emeryville.
And in the movie 'Finding Nemo' (not pictured), one of the dentist's certificates was issued by the Pixar University School of Dentistry.
Rumour has it that in the film, one of the storefronts says Bar Des 7 Chanceux. It's named after a secret lounge on Pixar's campus, called Lucky 7 Lounge.
I watched the movie a couple times and couldn't actually find 'Bar Des 7 Chanceux,' so perhaps this Easter egg is more of an urban myth than an egg.
The former headquarters of Pixar, on West Cutting Boulevard, can be found in 'Toy Story 2' and 'Toy Story 3.'
In 'Toy Story 2,' there's a commercial for Al's Toy Barn, on 1001 W. Cutting Blvd., in Richmond, which is where Pixar was headquartered before it moved to Emeryville.
In 'Toy Story 3' there's a sign above Andy's door that says 'W. Cutting Blvd.'
Now 1001 W. Cutting Blvd. is the home of offices and laboratories.
Here's the map to Al's Toy Barn in 'Toy Story 2.' You can see 1001 W. Cutting Boulevard, as well as the 880 and 580 freeways, which are both in the East Bay.
In the beginning of the film, a crook fires a gun at a police car. Mr. Incredible points out the exact street the crooks are on, and his GPS locks onto a location.
The location it ends up locking onto is -- you guessed it -- the city of Emeryville, and the crooks just happen to be at Pixar Studios.