Good morning! Here’s everything you need to know in the world of advertising today.
1. Read the results of Business Insider’s “Generation Z” poll on the brands teens love and hate. 110 teenagers aged between 12 and 18 decided brands including American Eagle and Forever 21 are favourites.
2. The first US TV commercial aired 75 years ago, watch it here. The NBC-owned station WNBT in New York showed the first legal commercial, called “Bulova Time Check,” on July 1, 1941.
3. We interviewed New York Giants wide receiver Victor Cruz about his clothing line “Young Whales” and his collaboration with Nike. We also asked Cruz about authenticity on social media.
4. A parody video of Facebook’s newsfeed has been released, entitled “Algorithm Mafia.” In the video, the woman keeps asking to see pictures of her friends, but criminals will only show her lots of news articles.
5. Yahoo CEO Marissa Mayer received 104.9 million votes against her return to the company’s board of directors. Frustration about Mayer’s inability to turn around the company’s fortunes led to the opposition from 15% of investors.
6. LinkedIn was in discussions with at least four other companies before it sold to Microsoft. A filing with the SEC goes into detail over how the Microsoft-LinkedIn detail came about and also reveals that LinkedIn was in talks was Salesforce.
7. We teamed up with Restaurant Business to work out the 14 fast-food chains Americans love the most. Firehouse Subs, based in Jacksonville, Florida came out on top, according to our criteria.
8. Time Inc. plans to reorganise its business to generate more income from videos and live events. The company is adapting to deal with a drop in print revenue, and expects a revenue gain of 1% to 5%, according to The Wall Street Journal.
9. Abercrombie & Fitch is suing Gap for its recent hire of Craig Brommers as chief marketing officer. Brommers had been senior VP of marketing at Abercrombie for the last three years — the suit claims that he breached his non-compete clause, according to Ad Age.
10. Augmented reality app Blippar expects to hit critical mass by early 2017. The business expects to have enough people using its visual search by this time to appeal to advertisers, reports The Drum.
NOW WATCH: An exercise scientist reveals exactly how long you need to work out to get in great shape
NOW WATCH: Briefing videos
Business Insider Emails & Alerts
Site highlights each day to your inbox.